Management Philosophy - DAIKANism
Management Philosophy - DAIKANism
In our quest to be the world’s leading sign manufacturer in terms of quality, we have pursued the fusion of “craftsmanship” and “hi-tech.” Now, our challenge is to transform from a sign and display manufacturer into a company that creates value + α (Total Sign Solution).
The new slogan, “Value Creation for Your Smile,” represents our goal to make our customers smile (Brand Value Creation) by creating and improving the value our “Sign & Display” products offer to enhance the value of the entire industry.
To provide value that is tailored to the needs of every individual customer, each of our employees is dedicated to our standard of quality, is focused on the customer’s needs, and strives to provide products and services that are made with care. We are committed to evolving into a problem-solving, comprehensive sign manufacturer.
Thoughts behind the logo
Daikan Corporation has been based in Osaka, “the City of Water'' and has continued its business with a focus on signboard production. The logo mark with a river symbolizes the prosperity of the city. Like a river, it connects people and binds their wishes…
Like fluid water that is constantly changing shape and moving into the ocean, we want to continue to change, evolve, and deliver to the “made in Daikan” sign with smiles from Osaka to all over the world.
5 Behavioral Guidelines
- Positive Expression
- Always maintain positive expression and actions.
- Simple but Clear
- Clearly and simply express and share.
- Quick Response
- Aim to respond and act quickly.
- Continuity
- Persistence is power! We keep persisting and hone our abilities to see things through to the end.
- Responsibility
- Responsibility is a social commitment. We aim to be a company that keeps its promises.
Management Guidelines
We aim to be creators of value who enrich and enhance the brand identities of our customers, which includes companies, stores, individuals, and local governments, through innovative signage solutions. Specifically, we strive to build a sustainable business model by combining advanced technology with traditional craftsmanship to maximize the creativity of designers while using eco-friendly renewable materials. Furthermore, we actively work towards achieving the SDGs goals, particularly the realization of sustainable cities and communities, with the aim of contributing to a more sustainable future. Our goal is not just to generate stable profits, but to also create a better world for future generations.